Once again, I really enjoyed reading through Mary Meeker’s Internet Trends presentation this year (see below).

 
One interesting highlight that caught my eye was how quickly the mobile adoption rate was growing despite the recession. Also, Meeker highlighted some countries that had the highest Y/Y adoption rate which is truly incredible and shows how much opportunity there is overseas.

Another interesting highlight was in mobile search. I have been focusing on mobile search for almost a year now and there was little focus on it back then and very few companies were even talking about mobile marketing strategies. However, as mobile adoption rate rapidly increases, the tremendous potential in this area has been more and more emphasized. What makes mobile so special is that it makes the Internet ubiquitous and our connection to it seamless. We can be connected to the rest of the world 24/7.

With the continued adoption of smartphones, there’s so much opportunity for disruptive mobile companies to emerge and make consumers’ lives easier. As mobile industry continues to evolve, we’re going to see a continued focus on geolocation. Mobile behavior is more real-time and task driven as opposed to desktop user behavior, hence there’s a lot of opportunity for utility focused products/technologies to emerge that will enhance people’s lives.